Samsung is revealing "The Next Galaxy" at its event in New York's Radio City Music Hall. The company are streaming the entire announcement of the Galaxy S4, and you can watch it here LIVE.
Rumours have already been rife about the phone, including a few leaked images and video of the device, showing they have gone the "bigger is better" route. Purported specs include a 5" 1080p screen, a new Exynos 5 Octa CPU (8-core processor...in a phone!), 1.9 GHz Snapdragon GPU, 4G LTE (which has already been confirmed by EE in a tweet), and a 13 megapixel camera.
On the software side, we're looking at Android 4.2 (5.0 'Key Lime Pie' isn't going to be announced until Google's I/O event, so don't expect any surprises), alongside a few tweaks made by Samsung.
Implementations surrounding the S-Pen are in, including Air View (hover over content to expand and 'take a peek'), camera-related UI functionality like a 'lookaway' function (look away from a playing video and it will pause for you), and many more are expected in the S4.
Whatever happens, will it be your next phone? Find out, as the event starts rather late, at 11pm GMT.
I am the Founder and Editor-in-chief of New Rising Media. You can follow me on Twitter @MrJasonEngland.