Having a guilty pleasure for Sharknado doesn’t make you a cultural cretin - it actually means you probably have an above-average education and prefer the occasional arthouse cinema film.
While I may doubt this, sitting here giggling at the insanity of Ian Ziering’s impressively insane chainsaw kills, this is according to a study by the Max Planck Institute for Empirical Aesthetics. And of course, you can’t doubt social science!
So how did they do this study?
Well, they used an online survey and targeted regular consumers of trashy films, to work out why they actually enjoy what should really be judged as a sh*t flick.
The reasons, on the face of it, are illogical because you would normally hate films because of them - little-to-no budget, a random plot and pointlessly grand scenes of blood. But of course, it turns out we watch these ironically.
“To such viewers, trash films appear as an interesting and welcome deviation from the mainstream fare," Keyvan Sarkhosh, co-author of the study commented. “We are dealing here with an audience with above-average education, which one could describe as ‘cultural omnivores’. Such viewers are interested in a broad spectrum of art and media across the traditional boundaries of high and popular culture.”
Wait… So we actually take a break from good films with trash?
Yes, but for good reasons. The study found that viewers found an ‘ironic enjoyment’ in watching films that were crapped on by the critics - take Tommy Wiseau’s ‘The Room’ for example. This became a cult classic purely because of how terrible it is.
During the study, researchers also found that these trashy film fans were also likely to have an appreciation of arthouse or ‘highbrow’ cinema.
It is worth bearing in mind, though, that 90% of the participants in this study were men. That makes for some skewed data.
For the centuries that humanity has researched the brain, we’ve believed that a memory is only preserved if the connected neurons were active. But that has just been proven wrong, as scientists have discovered that small jolts of electricity to the cranial mass can actually recover lost memories.
iPhone users - chances are you've received a calendar invite to "$19.99 Ray-Ban Sunglasses," or a "50%-off Ugg Boot" sale. Now while you may want to clear your calendar and take advantage of these incredible prices, unfortunately, they're fake. Here's how to get rid of them.
What happens in Vegas gets blogged about in January… Extremely thrilled to announce that New Rising Media is making the trip out to cover CES for the first time ever. But this isn’t just any CES, it’s the 50th anniversary of this legendary technology show.
Probably the most requested Netflix feature has now become a reality. In their new update, you can now download movies and TV shows for offline viewing.
People who signed that petition – you’re too late. The Investigatory Powers Act has just been given Royal Assent, meaning that UK Government is soon to become one of the most advanced surveillance states on the planet.
Thanks to a petition with over 120,000 signatures, the Investigatory Powers Bill – Britain’s new surveillance plans – could soon be repealed.
The Autumn Statement may have distracted you from this, but The Investigatory Powers Bill is now as good as passed, with the Digital Economy Bill shortly behind.
People across the globe are returning their Galaxy Note 7 mobiles to Samsung in exchange for apology rewards, to try to put out the fire on their reputation. But which country is getting the best deal? We took a look worldwide and ranked the company’s responses from best to worst.
As per the Autumn Statement, UK Government is set to invest billions into 5G, connecting more homes to fibre broadband and developing the infrastructure needed for driverless cars. But is all of this a smokescreen for the unprecedented surveillance powers they are about to get?
Someone is using former Lostprophets singer and convicted paedophile Ian Watkins’ Twitter account to promote new music - even though he is currently serving 35 years behind bars for his crimes.
I am the Founder and Editor-in-chief of New Rising Media. You can follow me on Twitter @MrJasonEngland.