Capcom today issued a statement in which it promised to undertake “a thorough investigation” into how copies of Resident Evil 6 made their way into consumers' hands a whole month prior to its official street date of October 2nd.
We all need a gentle reminder from time to time. This Week In New Releases from New Rising Media aims to do just that – remind you of the biggest, best and hottest new media releases to look out for this week. From the latest big screen blockbusters, to this week's most anticipated Blu-Ray discs, via details of the next big triple-A videogame to reach consoles. This isn't a total run-down of everything new this week, though, these are carefully hand-picked for your viewing/playing pleasure entirely by us, enjoy.
You spend millions upon millions of dollars developing a game, pump even more cash into marketing the game across the globe and pour wealth into publishing the title to reach store shelves. As far as monumental cock-ups in the history of game publication goes, accidentally spelling your own game title wrong on the spine of a retail cover is pretty high up there.
But that’s exactly what Capcom has managed to achieve with one of its biggest 3DS titles of the year, Resident Evil: Revelations.
So a rather basic looking blog titled NoHopeLeft.com has been growing in audience, displaying a series of inauspicious photographs, 'Blair witch' style videos, and a conspiracy theory about linked cities. But from all the Biohazard logos dotted across different pieces of media on the blog, we can't help but detect the viral marketing capability here, possibly for the next Resident Evil.