What was a clean and simplistic look, which disguised the line that Facebook dubiously walks between a clear community and an invasion of ones privacy, has now transformed into a cacophonous clutter of information that ruins the sterility and reveals the almost voyeuristic personal intrusion behind the smokescreen.  Catering to the ego with a sentence of grandeur life underneath your name, the visual-centric approach as tagged photos pass and the pigeon-holing of your personal preferences is presented through images creates an underwhelming, and at times frustrating renovation that attempts to recite your life story from mere, inadvertent data. 4